Over 70% of sellers receive no formal training, leading to 67% missed targets. Modern buyers face increased complexity and CFOs taking fewer risks. Sales University helps sellers grow careers and close deals faster
Sales means exchanging value for value, focusing on benefits rather than products. Sales success depends on both hard (product knowledge) and soft skills. Customers today demand more attention and are more demanding than ever
Pitch Anything by Oren Klaff teaches S.T.R.O.N.G. method for meeting control. Sales Acceleration Formula by Mark Roberge provides scalable revenue growth approach. Predictable Revenue by Aaron Ross and Marylou Tyler focuses on avoiding deadly sales blunders. The Challenger Sale challenges traditional relationship-building approach. Eat Their Lunch by Anthony Iannarino teaches stealing customers without losing trust
Sell the dream by creating a vision of what prospects would achieve with your product. Pique curiosity by asking relevant questions during meetings. Focus on past successes rather than failures. Use your prospect as a teacher to understand their needs. Create urgency through short-term discounts or limited availability
Builds customer relationships and guides them to products/services. Identifies potential customers through cold calling and networking. Presents products and negotiates sales terms. Processes orders and resolves customer complaints. Maintains professional knowledge through workshops and publications
Sales success depends on knowing product details and customer needs. Translate product features into benefits for customers. Ensure product information is clear, complete, and visually appealing