Ford competes with major automakers including Toyota, GM, Tesla, and others. Company's mission and vision guide strategic management decisions. Mission focuses on making mobility accessible and affordable
Vision and mission statements define company purpose and goals. These statements are intangible drivers of business value. Vision statement explains why company exists and future goals. Mission statement describes daily business activities and target audience
These statements form the foundation of an organization's strategic plan. Mission statement defines organization's purpose and guides daily operations. Vision statement describes future goals and provides direction. Values statement highlights core principles and guides organizational behavior