Marketing is creating and exchanging offerings with value for customers and society. Marketing research links consumers to marketers through information collection. A brand is a distinctive feature that identifies one seller's goods/services
Marketing is crucial for business success and survival. The 7P model was created by E. Jerome McCarthy in 1960. Marketing professionals significantly impact national economic growth
The 4Ps of marketing are Product, Price, Place, and Promotion. Jerome McCarthy proposed modern 4Ps in 1960. The 4Cs of marketing include Consumer wants, Cost, Convenience, and Communication
Marketing mix concept introduced by Neil Bordon in 1950s. Four Ps: product, price, place and promotion guide business success. Marketing mix helps create winning business ideas meeting customer needs
Mustang offers 2.3L EcoBoost and 5.0L Ti-VCT V8 engines. Camaro features 3.6L V6, 6.2L V8 and Supercharged V8 options. Mustang achieves fuel economy between 9.9-12.4 km/l. Camaro achieves fuel economy between 9.9-10.9 km/l
Sonata starts at $25,100, K5 starts at $25,590. Sonata offers 8-inch touch screen, K5 has standard wireless connectivity. Both have 16 cubic feet trunk space with split-folding rear seats