SEO is optimizing websites for search engines without paying for ads. It helps earn organic rankings and increase brand awareness. SEO is a subset of search engine marketing focusing on organic results
Free Chrome extension providing instant access to SEO metrics. Displays Domain and Page Authority scores from 1-100. Shows Spam Score indicating penalized or banned sites. Provides link counts and ranking keywords analysis. Enables SERP Overlay for real-time metric comparison
HTTP headers are hidden parts of web page responses visible only to browsers. Headers instruct browsers on behavior when opening requested pages. Tim Berners-Lee created HTTP protocol in 1990s
SEO helps websites rank higher in search engine results. Higher rankings lead to more clicks and potential customers. SEO provides free, sustainable passive traffic
SEO aims to improve online visibility to search engines like Google. Google handles over 90% of US searches. Keywords are essential for content optimization
SEO improves website visibility in search engines for products, services and expertise. Organic search delivers 53% of all website traffic globally. SEO is one half of search marketing (SEM)