Wednesdays at 11 AM PST (8 AM EST) are the optimal posting times. Midday and midweek posts receive the most engagement. Weekends tend to have lower engagement rates
Best posting times are between 10am-6pm EST on Tuesday and Thursday. Weekdays are optimal, but weekends should be avoided. Times vary by location, with different time zones having distinct schedules
Monday and Thursday 11am-12pm are most effective posting times. Tuesday mornings and Wednesday 11am are strong posting times. Friday afternoon around 4pm and Saturday mornings are optimal. Sunday evening around 7pm shows high engagement
Tool for visualizing and organizing Instagram posts before posting. Creates layout for Instagram feed with seamless post integration
Instagram Stories has over 500M daily active users. Platform has 2 billion monthly active users. Instagram is preferred by users aged 16-34. 70% of shoppers look to Instagram for purchases
Bottom navigation bar contains quick access to home feed, search, Reels, Shop, and profile. Home feed shows personalized content from followed accounts. Explore tab displays trending posts and accounts. Search feature helps find accounts, hashtags, and brands. Reels allows creating and watching short videos