Nescafe is Nestlé's world's best-selling instant coffee brand since 1938. Company aims for 100% responsibly sourced coffee by 2025. Products have been sent to space, including Neil Armstrong's moon drink
Nescafe was launched in 1938 by Nestlé to solve Brazilian coffee bean surplus. Brand name combines "Nestlé" and "café". Product range includes Classic, Gold, 3-in-1, Dolce Gusto, and Azera
First logo featured beige inscription on brown background with elongated "N". Warm brown color palette represented brand's nature
An 8-ounce cup of Nescafe Classic contains 61 mg caffeine. Caffeine content ranges from 50 to 90 mg per serving. Average caffeine content is 70 mg per cup. Caffeine comes from a mixture of Arabica and Robusta beans