Tommy Hilfiger, 1985'te ABD'de Thomas Jacob Hilfiger tarafından kuruldu
2009'da 3 milyar dolara Philips-Van Heusen'e satıldı
Marka halen Thomas Hilfiger'ın liderliğinde faaliyet gösteriyor
Üretim ve Dağıtım
Ürünlerin çoğu Çin, Vietnam ve Bangladeş'te üretiliyor
Türkiye'de de Tommy Hilfiger ürünleri üretiliyor
115'ten fazla ülkede 1.600'den fazla perakende mağazası var
Ürün Özellikleri
Lüks ve premium hazır giyim sektöründe faaliyet gösteriyor
Saat modelleri 50 metreye kadar su geçirmez
Ürünler sadece yetkili mağazalarda ve web sitesinde satılıyor
Pazar Konumu
Amerika'da Calvin Klein ve Gap'e göre daha uygun fiyatlı
Los Angeles, San Diego, Las Vegas gibi büyük şehirlerde mağazaları var
Yanıtı değerlendir
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