BVOD'un (isteğe bağlı video) sahibi, içeriği sunan geleneksel yayıncılardır 12. Örneğin, TRT'nin TRT İzle uygulaması Türkiye'den bir BVOD sağlayıcısıdır 1. Diğer örnekler arasında NBCUniversal'den Peacock, Hulu, Pluto TV ve Sling TV bulunmaktadır 1.
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