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    IKEA

    Mobilya Perakendecisi

    Genel bilgiler

    Ikea, dünyanın en büyük mobilya perakendecilerinden biri olarak bilinir.

    Ikea, 1943 yılında İsveçli girişimci Ingvar Kamprad tarafından kuruldu. İlk başlarda küçük bir posta siparişi şirketi olarak başladı ve ardından mobilya satışına geçti.

    Ikea, müşterilere uygun fiyatlı ve şık mobilya sunmak için düşük maliyet stratejisini benimsemiştir. Kendi tasarımını yapma, düz ambalajlama ve müşterilerin kendi mobilyalarını monte etmesi gibi yöntemlerle maliyetleri düşürmüştür.

    Ikea'nın en dikkat çekici özelliklerinden biri, ürünlerin düz ambalajlar halinde satılmasıdır. Bu, nakliye maliyetlerini düşürür ve müşterilere daha uygun fiyatlar sunar.

    karsem.karatay.edu.tr

    Kısa bilgiler

    • Kuruluş tarihi:
      28 Temmuz 1943
    • Çalışan sayısı:
      219.000 (2023)
    • Web sitesi:
      ikea.com.tr
    IKEA
    7 ay önce
    IKEA
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    IKEA
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    IKEA
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    IKEA
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    IKEA
    11 ay önce
    IKEA
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    IKEA
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    IKEA
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    IKEA
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    IKEA
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    IKEA
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    IKEA
    1 yıl önce

    Bağlantılar

    Instagram
    YouTube
    Facebook
    LinkedIn

    Bilmekte yarar var

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