Creative Ad Builder for video extensions

The Creative Ad Builder helps you create interesting video extensions based on prepared templates. You can design an unlimited number of ad creatives for free.

You don't need any special skills or experience to create them. It will only take you a few minutes to get a video extension without the help of a professional designer. Your ad's title, text, and link will be used in your video extension.

Creative from your own video clip

You can use your own video clip to create a video extension. You don't need to hire professionals or rent a studio to do this. You can film a clip on your smartphone if it has a good camera, buy a video from a stock database, or make an animation using photos of your products..

Technical requirements for video clips
Format MP4, WebM, MOV, QT, FLV, AVI
Size not bigger than 50 MB
Length between 14.5 and 15.5 seconds
Aspect ratio 16:9
Minimum resolution 640x240 pixels
Video frame rate between 20 and 30 frames/second
Video codecs H.264, VP6F, VP8, Theora
Number of video tracks 1
Minimum quality 44 kHz, 16 Kbit/s, stereo
Audio codecs AAC, MP3, Vorbis
Number of audio tracks no more than 1

To upload a video clip, go to the Ad extensions section in the Ad builder window and click Video → Add → Build from a template. Select one of the templates from there. If you're using your own videoclips, we recommended that you use a template with minimal text in the form of subtitles.

In the Ad builder window, upload your own video clip from your computer or link to it. The audio will be added automatically from the video clip you download.

It will take a few minutes to process your video clip. If any errors occur while loading the video clip, then the video clip will not load and you will see an error message. More details about potential errors.

Enter the text and button colors. Insert the required information in the Legal information section. Please note that all information required by law and the Yandex Ad Serving Rules.

When you have finished working on your ad creative, click Create. Your creative will be added to your ad.

Creative from videoclips in the library

To add or edit video extensions, go to the Video extensions section and click Video → Add → Build from a template. Choose one of the template options in the Creative Ad Builder window that opens. This will open a window where you can put together your creative.

On the right side of the window, select a background video clip and audio from the library.

Enter the text and button colors. Insert the required information in the Legal information section. Please note that all information required by law and the Yandex Ad Serving Rules.

You can view all changes you make instantly in the preview area.

When you have finished working on your ad creative, click Create. Your creative will be added to your ad. You can add only one creative to the ad.

Find out the video extension ID

On the ad group editing page, go to the Ad extensions section, and click Video → Add → Select from previously added. In the Ad builder window, hold your mouse over the creative, click and select Parameters in the menu.