Ad Builder

Starting June 1, the Ad Builder and its library of previously designed creatives are no longer supported.

You can't pause, resume, duplicate, or unarchive ads using adaptive creatives from the Ad Builder. However, you can still edit them.

Starting June 30, ads featuring creatives built with the Ad Builder will stop running.

How to prepare for changes

• If you have image ads in a unified performance campaign with creatives built using the Ad Builder, please design your own creatives using other tools and upload them to these ads. Replace banners before June 30 so your ads don't stop running.

• When creating new ads in a unified performance campaign, set up image ads using your own creatives. If you don't have ready-made creatives, try combinatorial or neuro ads^β. They will help you showcase your offer in greater detail and reach a wider target audience. When creating combinatorial ads, you can use the AI editor for creatives^β to generate custom images or edit your own images using text prompts. Neuro ads offer tools to automatically generate multiple diverse ad options using information from your landing page.

• If you have display banners created using the Ad Builder, create new ones with your own creatives: HTML5 banners or image files. Make these changes by June 30 so your new ads can gather enough data. This gives the strategy enough time to retrain on the new ads before banners created in the Ad Builder are disabled.

Our customer support can only assist you with campaigns linked to the username you are contacting us from. You can check your username by opening ya.ru in another browser tab. Our team can access your data only when processing your request.