---
metadata:
  - name: generator
    content: Diplodoc Platform v5.50.6
alternate:
  - https://yandex.com.tr/support/direct/en/feeds/requirements.md
  - https://yandex.com.tr/support/direct/ru/feeds/requirements.md
  - https://yandex.com.tr/support/direct/tr/feeds/requirements.md
  - https://yandex.com.tr/support/direct/zh/feeds/requirements.md
---
> **Documentation Index:** Fetch the complete configuration index at https://yandex.com.tr/support/direct/en/llms.txt

# Feed requirements

## Product sales {#goods}

General requirements for product feeds:

- Each product must have a unique ID.

- The IDs of the same product must be the same in different feeds, even when the feeds have different types. For example, the same product should have the same ID in your Yandex Market and Google Shopping feeds both.

[Yandex Market feed](https://yandex.com.tr/support/direct/en/feeds/requirements-yml.md)

[Feed in Google Shopping format](https://yandex.com.tr/support/direct/en/feeds/requirements-other-product.md#google-shopping)

[Universal feed](https://yandex.com.tr/support/direct/en/feeds/requirements-other-product.md#universal_1)

[Google Ads' Custom feed](https://yandex.com.tr/support/direct/en/feeds/requirements-other-product.md#special_1)


## Other categories {#other}

[Google Ads' Hotels and Rentals feed](https://yandex.com.tr/support/direct/en/feeds/requirements-other-categories.md#other)

[Auto.ru feed](https://yandex.com.tr/support/direct/en/feeds/requirements-other-categories.md#autos)

[Yandex Realty feed](https://yandex.com.tr/support/direct/en/feeds/requirements-other-categories.md#real-estate)

[Google Ads' Flights feed](https://yandex.com.tr/support/direct/en/feeds/requirements-other-categories.md#tickets)

[Universal feed](https://yandex.com.tr/support/direct/en/feeds/requirements-other-categories.md#universal)

[Google Ads' Custom feed](https://yandex.com.tr/support/direct/en/feeds/requirements-other-categories.md#special)

[Google Ads' Travel feed](https://yandex.com.tr/support/direct/en/feeds/requirements-other-categories.md#travel)

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#### Have questions? {#questions}

{% note alert %}

Our customer support can only assist you with campaigns linked to the username you are contacting us from. You can check your username by opening [ya.ru](http://ya.ru/) in another browser tab. Our team can access your data only when processing your request.

{% endnote %}

Scan the QR code or tap it to follow the link.

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<div class="footer-col-social">

<div class="social-card"> <!-- telegram ссылка как в ru-->

<a href="https://t.me/YandexDirectSupportBot?utm_source=direct&utm_medium=help&utm_campaign=ru" target="_blank">
    <img src="https://yastatic.net/s3/doc-binary/src/support/direct/ru/files/telegram-qr.png" style="width: 96px;">
</a>

</div>




<div class="social-card"> <!-- watsapp -->

<a href="https://wa.me/74951399193?utm_source=direct&utm_medium=help&utm_campaign=en" target="_blank">
    <img src="https://yastatic.net/s3/doc-binary/src/support/direct/ru/files/watsapp-qr-en.png" style="width: 96px;">
</a>

</div>

</div>

If you select Telegram or WhatsApp, keep in mind that Yandex does not control and is not liable for how third-party messengers store your data and chat history.


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You can contact us from 10:00 to 19:00 (UTC+3) by phone:

**Moscow**: [+7 495 139-91-93](tel:+74951399193)

**Russia**: [8 (800) 700-47-45](tel:88007004745) (toll-free within Russia)

To access campaigns, the customer service specialist will need your [PIN](https://yandex.com.tr/support/direct/en/troubleshooting/pin-code.md).

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</div>




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{% cut "Leave a message" %}

<iframe form-id="1435" collapsed="no" collapsible="no" form-title="Обратиться в отдел клиентского сервиса" id="all-p" width="100%" src="https://forms.yandex.ru/surveys/1435/?lang=en&title=%D0%9E%20%D1%87%D0%B5%D0%BC%20%D0%B2%D1%8B%20%D1%85%D0%BE%D1%82%D0%B8%D1%82%D0%B5%20%D1%81%D0%BF%D1%80%D0%BE%D1%81%D0%B8%D1%82%D1%8C%3F&requestid=1678345963548777-1444993988871094178-vla1-3501-vla-l7-balancer-8080-BAL-7399&iframe=1&path=%2Fsupport%2Faudience%2Ftroubleshooting%2Fstart.html&feedback_sid=8935512981673750718&mobile=false&service=audience&referer=https%3A%2F%2Fyandex.ru%2Fsupport%2Faudience%2Fdelete-data.html&url=https%3A%2F%2Fyandex.ru%2Fsupport%2Faudience%2Ftroubleshooting%2Fstart.html" frameborder="0" style="background: #FFFFFF; border-radius: 10px; padding: 18px"></iframe>

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<div class="grid-container">
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